Our most recent projects and thoughts on business, branding, and the state of design.
As I was recently walking in the woods with my two little ones, Owen and Samantha, we stopped near a small stream where they like to skip stones. Then, they did something so humanly intuitive – they started stacking the…
The Frederick R. Laffond Cemetery Management Seminar was held at the beautiful Publick House in Sturbridge, MA this year. Thanks to Maureen Crick Owen, Lisa Vaeth, and everybody at the New England Cemetery Association for inviting me to speak about the Power…
Thanks to @cindylatte and @andywollner for inviting me to speak to the Visual Communication Design majors @hartfordartschool, where I presented “Work in Progress: Some practical thoughts on navigating a career in design.” What struck me the most were the thoughtful comments and purposeful questions by…
We love Newtown! Thanks to @newtownsandyhookct for inviting us to display our services at the Municipal Center. We’ll be camping out there for the next few weeks, so stop by when you’re dropping off your taxes! Pick up a copy of Topographic,…
This post is for all you botanists out there. Did you know that the CT State Flower is the Mountain Laurel? Yup, they decided that back in 1907. Straight out of the Connecticut State Register & Manual, “…the Mountain Laurel…
There are always going to be trends in design, some of which even we’re not immune to the temptation of trying. But when it comes to logo design, we have a few simple rules. No matter if it’s simple and…
Because so much of the design we create these days only lives on the internet, it is so nice to be able to get outside to see the work in real life, and enjoy it with some friends while listening…
Introducing the print version of our newsletter, Topographic. Standing at a tall 5 1/2 inches, it’s a really Small Publication About the Big World of Branding. We start each issue with a burning question about branding or design. Then we…
Some recent work for Frontera Strategies, an outsource medical diagnostic company based in Texas. We designed a direct mail piece aimed at private practices, as well as a recruitment flyer for upcoming college career events.
How was Map Agency born? Like many businesses that started during the pandemic, Map Agency was born in our home office which, believe it or not, was actually the garage for a short time. Interesting in learning more about us,…
Another great way to help define and differentiate your brand in the marketplace: brand patterns and textures. Patterns can be used in a number of ways on marketing materials, in presentations, on packaging, as backgrounds or design elements, to spruce…
Brand icons help to organize content and clearly symbolize specific information. When designed and presented as part of a brand identity system, they also develop a visual language that is unique and own-able for your organization, helping to stand out…
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Map Agency
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Sandy Hook, CT 06482
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