Ideas.

Our most recent thoughts on business, branding, and the state of design.

The Arts Attract

New work for the CT Arts Alliance — The ONLY statewide non-profit organization that advocates for the arts in Connecticut. We are so humbled by this amazing opportunity to position the brand of a non-profit that is driven to build…

First Brand to Move

Traditional marketing puts an overwhelming amount of importance on the coveted first to market, especially in digital technology, product innovation, and even retail. It’s reasonable to understand why – the first mover is often rewarded with early adopters and a…

Think Small Again

The timeless “Think Small” Volkswagen ad, created in 1959 by Doyle Dane Bernbach, is embedded in most of our minds as the quintessential example of, ironically, the “Big Idea.” You know the one — the tiny silhouette of the VW…

State of the Agency

On April 14th, we officially put the “Open for Business” sign on our front door — metaphorically speaking, of course, since our announcement came by way of Instagram and LinkedIn. We didn’t actually have an office door to hang the…

What would de Harak do?

Pure. Simple. Rational. Those are the words often used to describe de Harak’s work, but the trained eye knows that achieving any of those qualities doesn’t come easy. It’s almost frustrating, the amount of work – the practice, the iteration,…

Contact Us

Have an interesting project in mind? We'd love to hear about it!

Sandy Hook, Connecticut
Phone: +203.304.1487
Email: hello@map-agency.com

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