A Strategic Brand
& Design Agency.

We launch brands that demand attention in today’s radically competitive landscape.

By partnering with people and businesses to better understand audiences, challenge assumptions, and redefine problems, we create innovative marketing solutions that help position brands on the Map.

Brands we've helped navigate.

ConnecticutCemeteryAssociation_BrandLogo

Our Gate is Always Open

Branding that shines a light on the oldest statewide organization dedicated to Connecticut's beautiful cemeteries.

Logo Identity
Website Design
UI/UX Design

See Project

Inspiring Support for the Arts

We helped position the CT Arts Alliance as the only non-profit organization that advocates for the arts in Connecticut.

Brand Positioning
Website Design
Brand Identity System

See Project

A New Brand is Born

We designed a brand system for Sunfish Technologies, fertility experts that make parenthood financially attainable.

Competitive Analysis
Brand Identity System
Digital & Social Marketing

See Project

Brands we've launched.

IDEAS

Recent articles and insights on branding and design.

Be the First Brand to Move

Traditional marketing puts an overwhelming amount of importance on the coveted first to market. For most of us, though, being first to market is unlikely and perhaps even risky. Instead of being the first mover, we think a much more powerful approach is to focus on being the first brand to move.

Think Small Again

Still question the Return on Investment for good design? Consider the alternative costs of bad design: Misleading or misguided advertising, confusing directions, brand dissonance, failed product launch... the list goes on. In our latest article, we outline a few advantages of partnering with a small creative agency to help solve for these communication challenges.

Read Article